British Esports Cycling champion banned for ‘digital doping’

To optimise for archiving, the original image and related documents associated with this article have been removed.

YouTuber and professional cyclist Cameron Jeffers won the British Cycling eRacing championships earlier in the year but has since been banned due to him gaining an unfair advantage in the competition by using a bot.

The competition saw athletes racing stationary bikes around virtual courses designed by Zwift and all participants were to use the Z1 Concept bike during competition. Jeffers, like all the other competitors, used the Z1 bike but the way that he unlocked this bike is the reason that he has now been banned for six months, stripped of his title and fined £250.

Unlocking the Z1 bike would take around a month, or potentially longer, of frequent riding and work but Jeffers accessed a programme which allowed him to fool the Zwift programme by telling it that someone was riding when in actual fact Jeffers didn’t have to be on the bike at all for his virtual avatar to be cycling the course. It also allowed him to tell the programme that when he was riding he was exerting a lot of power and energy so could ride harder and faster for longer periods of time which meant that he could reach the relevant distance required to unlock the Z1 bike.

The British Cycling esports rules expressly prohibit Jeffers actions as it provided him with an unfair advantage, by allowing him to access the high quality and fastest bike, because if Jeffers was not riding the Z1 then he would have been at a disadvantage by using a slower, lower quality bike. Jeffers has admitted that his use of the programme was unethical and unsporting, whilst also accepting that what he did was wrong, but does also state that he gained access to the Z1 bike before the relevant regulation was officially instated.

Cycling has had historic issues with doping and now digital doping is also becoming an issue for it within esports cycling. James Phillips, who finished second in the Championships, has been awarded the win due to Jeffers being stripped of the title.

Please click here to view British Cycling's press relase. 

You may also like

View All

Pinned Article

Sport Resolutions Annual Conference 2026: Early Bird Tickets Now on Sale

Early Bird tickets for the Sport Resolutions 11th Annual Conference are now available. Join leading sport and legal professionals in London on 7 May 2026 for a full day of discussion, insight, and networking

Read More

Professional tennis players told to remove fitness trackers during Australian Open 2026

Professional tennis players have been told to remove fitness trackers during the Australian Open 2026 as such technology is not yet allowed at Grand Slams, although regulations may be changed in the future

Read More

FIFPRO study shows three concussions may affect attention in professional footballers

In a recent study conducted by FIFPRO, the global union for professional footballers, it showed that players who reported three concussions performed significantly worse in tasks requiring attention, such as tracking the ball and opponents, maintaining positional awareness and reacting quickly during a match, compared with those who had two or fewer concussions, sparking calls for further research

Read More